Public Media Code of Integrity

Shared principles to strengthen the trust and integrity that communities expect of valued public service institutions.

Public media organizations contribute to a strong civil society and active community life, provide access to knowledge and culture, extend education, and offer varied viewpoints and sensibilities.

The freedom of public media professionals to make editorial decisions without undue influence is essential. It is rooted in America’s commitment to free speech and a free press. It is reflected in the unique and critical media roles that federal, state, and local leaders – of both major political parties – have encouraged and respected across the years. It is affirmed by the courts.

Trust is equally fundamental. Public media organizations create and reinforce trust through rigorous, voluntary standards for the integrity of programming and services, fundraising, community interactions, and organizational governance.

These standards of integrity apply to all the content public media organizations produce and present, regardless of subject matter, including news, science, history, information, music, arts, and culture. These standards apply across all public media channels and platforms – broadcasting, online, social media, print, media devices, and in-person events.

Public media, individually and collectively:

  • Contribute to communities’ civic, educational, and cultural life by presenting a range of ideas and cultures and offering a robust forum for discussion and debate.
  • Commit to accuracy and integrity in the pursuit of facts about events, issues, and important matters that affect communities and people’s lives.
  • Pursue fairness and responsiveness in content and services, with particular attention to reflecting diversity of demography, culture, and beliefs.
  • Aim for transparency in news gathering, reporting, and other content creation and share the reasons for important editorial and programming choices.
  • Protect the editorial process from the fact and appearance of undue influence, exercising care in seeking and accepting funds and setting careful boundaries between contributors and content creators.
  • Encourage understanding of fundraising operations and practices, acknowledge program sponsors, and disclose content-related terms of sponsor support.
  • Maintain respectful and accountable relationships with individual and organizational contributors.
  • Seek editorial partnerships and collaborations to enhance capacity, perspective, timeliness, and relevance and apply public media standards to these arrangements.
  • Expect employees to uphold public media’s integrity in their personal as well as their professional lives, understanding that employee actions, even when "off the clock," affect trust, integrity, credibility, and impartiality.
  • Promote the common good, the public interest, and these commitments to integrity and trustworthiness in organizational governance, leadership, and management.

Share This Page

Local Videos

11/20/18 - Immigration
The Follow Up

11/20/18 - Immigration

We discuss immigration with Rebeca Ontiveros-Chavez and Daniel Soza.

Foot Care, The Troubadours
Second Act

Foot Care, The Troubadours

Common foot problems, the Flint Institute of Music's Troubadours.

Nursing Programs, 3+1 Agreements
Dateline Delta

Nursing Programs, 3+1 Agreements

Nursing programs, 3+1 agreements, Fitness Center, basketball teams, veteran benefits.

More Videos

Local Podcasts

A Moment In Time

Personal Liberty Laws

February 13, 1855 - Michigan enacts a law that eventually compels 11 southern states to secede from the Union.

Backyard Astronomer

12/10/18 - The Comet Wirtanen

The comet Wirtanen makes a close approach to Earth Dec. 16.

Mid Michigan Sound Operative

Episode 28

Brushstreet, Sprout & the Orange, The American Legacy Jazz Band, and more.

Environment Report

12/7/18 - Michigan Water School; Public Land Sale

Michigan Water School, a public land sale, and PFAS in car child seats.

Movie House

Ralph Breaks the Internet

Mark Brown looks at the sequel to Disney's Wreck-It Ralph, Ralph Breaks the Internet.

More Podcasts

Q-TV Passport. A new member benefit. Extended access to over 1,000 hours of video.

Delta Broadcasting App - Now on iOS and Android